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Gramedia Launches Gramedia Go, Make It Easy for Customers to Buy Books

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Illustration of visitor who chooses a book.

It is also possible that in the future Gramedia Go will serve orders for non-books.

But Victorinus explained that it would still be sorted out which non-books could be ordered with Gramedia Go going forward.

"Books and non-books are selling 50:50, but the acceleration of non-books is getting higher, it could be mistakes because of the obstacles we reach to regions, the speed we reach to regions for our penetration in this regions is quite low. We have only opened in provincial capital of the region while second-level areas have not, "explained Victorinus.

It is expected that with Gramedia Go there will be many partners in the region, who will join upcoming service community of Gramedia Go. With the increasing number of Community members at Gramedia Go it is hoped to be able to reduce the existing literacy gap.

"There are many bookstores in the area, but the collection is not this much. So we can invite them to be a Community, so we have the same collection and make it easier for them to sell. And hopefully the literacy gap will be small," he explained.

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